Bicycle Network: National Ride2School Day

Promotional Resources

Getting your school excited about your Ride2School Day will ensure it is an event to remember.

Quick Links:

One of the best ways to get the community more involved in your National Ride2School Day is promoting it through your local media. Involving local media not only increases community involvement, it also shows the wider community that your school supports active travel.

To get your local media involved with your National Ride2School Day, follow these simple steps:

1. Download the media release template and personalise where indicated

2. Send your personalised media release to all local media (Tip: send them individual emails as opposed to a bulk email).

3. Call all your local media contacts no later than 24 hours after you have sent the media release and:

Confirm they have received the media release.
Ask your local newspaper if they are interested in any photo opportunities regarding preparation for the event &/or covering the event on the day.
Be as accommodating as possible with your local media’s needs. The easier you make it for them, the more likely they are to provide you with publicity.

4. If your local newspaper would like to take photos, ensure that:

Parents/Guardians have signed a permission form allowing their children to appear in the photographs.
Students photographed on bikes are correctly wearing helmets in all photographs

If you would like any assistance with getting local media on your event, please contact the Ride2School team on email or phone 1800 639 634.

Web tile

Place this web tile on your school's website to promote your commitment to healthy lifestyles.

Screen saver

Remind your students about the event and get them excited by adding a Ride2School screen saver to your computer network.

Primary School Screen Saver	Secondary School Screen Saver
Choose your monitor size:	Choose your monitor size:
600 x 800	600 x 800
768 x 1024	768 x 1024
864 x 1152	864 x 1152
1024 x 1280	1024 x 1280