Bicycle Network: Behaviour
Share the Road campaign
Share the Road is a community road safety campaign to help drivers and cyclists use the road cooperatively
Share the Road is a community road safety campaign to help drivers and cyclists use the road cooperatively.
The campaign was re-launched by the Victorian Bicycle Advisory Council in 2004 and is sponsored by member organisations including Bicycle Network Victoria, Cycling Promotion Fund, Retail Cycle Traders Association, RACV, Victoria Police and VicRoads.
So what does it mean to Share the Road?
First and foremost, it’s about reinforcing the fact that cyclists are legitimate road users with rights and responsibilities.Cyclists are asked to help promote Share the Road by doing their best to raise the profile of responsible bike commuting.
The Share the Road campaign aims to:
- raise motorists' awareness of cyclists' use of the roads and relevant road rules, and to provide safety hints
- raise cyclists' awareness of the road rules that apply to bikes, and to provide safety hints
- increase levels of cooperative and considerate behaviours between motorists and cyclists.
A series of three brochures outlining rights and responsibilities was launched on the 2004 Orange Great Melbourne Bike Ride®.
Share the Road
Sharing the Road with cyclists - For drivers
Share the Road - Questions
Hard copies of all Share the Road material can be obtained from Bicycle Network Victoria or downloaded from VicRoads.
More initiatives to come
We’re asking all commuter cyclists and Bicycle Network Victoria Members to help spread the message. Stay tuned for other ways you can actively help us get the message out.
The Share the Road campaign team is planning a series of initiatives targeting specific aspects of road behaviour over the next few years. Brochures don’t change the world, but people do!